Conference Theme: Research at the Macromarketing/Entrepreneurship Interface – Entrepreneurial Marketing in Changing Environments
Special Issue with the Journal of Macromarketing (

Conference Dates: August 7-9

Conference Location: Babson College, Boston Campus

Two page abstract submissions are due March 1. Authors will be notified around April 1st.

Please send to fabian.eggers

For more info and the complete call for papers please go to our conference website:

Successful authors are invited to submit their full papers in October 2018 to the Journal of Macromarketing for consideration in its special issue on "Entrepreneurship and Macromarketing”. Papers must be presented at the symposium to be considered for the special issue.